When you charter your yacht, you develop an income stream that maximizes your investment. A solid charter reputation raises your yacht’s profile, helping you get the best price when it comes time to sell. And chartering keeps your crew motivated and in top shape throughout the year, helping you retain the best crew members season after season.
But a successful charter takes considerable work, expertise and judgment. At Serenity Yachting, we have built a solid charter reputation through exacting standards, crew training, local knowledge and a commitment to the utmost in guest services. Serenity Yachting Charter Management operates a rigorous, year-round business regime on behalf of yacht owners, designed to maximize the full charter potential of every yacht in our care, while respecting the personal use, requirements and instructions of each owner. We are able to provide this level of service because we are very selective.
ESSENTIAL STEPS TO CREATE A SUCCESSFUL CHARTER YACHT
- Understand client demands and equip the yacht to exceed expectations
- Market your yacht with a reputable Central Agent
- Build your yacht’s reputation with excellent service
- Offer repeat customer loyalty programs to encourage repeat business
I began to market and charter my yacht on my own and kept it going for 2 years. However, lack of time and the expertise required to deliver continuous professional service meant I soon had to seek assistance. Working with Serenity Yachting as my central agent has not only more than doubled my charter weeks but administrative duties are no longer my burden. I would recommend their service to anyone thinking of positioning their yacht in Turkey.
I had my yacht designed and built at the Serenity shipyard and their management team has been in charge of running it ever since its completion. I am very satisfied with the service presented to me over the past years. My family and I enjoy the yacht whenever we want and the charter income covers all our yearly costs.
It is truly a privilege to benefit from the expertise and professional conduct of the Serenity team. Not only are they very thoughtful and transparent in the way they manage my yacht’s charters but their global network of clients, well-earned reputation and the number of weeks of charter they have provided me is truly impressive.
For the best yachts, superb crews and the most professional management, Serenity Yachting is always our first port of call. (RED SAVANNAH LTD, UK)